Economists, statisticians, programmers, and strategy experts at Advanced Analytical Consulting Group (AACG) have assisted numerous clients with their price optimization needs. Our approach consists of building a sophisticated optimization engine that draws on decades of research and experience, but is heavily customized to the client’s business model and go-to-market strategy. The engine is powered by multiple analytical and statistical models that compete against each other to generate various revenue and profit scenarios. Clients choose and implement an optimal pricing scheme that is aligned with their long-term and short-term business objectives.
The price optimization engine and the underlying models are designed to receive data feeds as often as possible – multiple times per year, weekly, daily or even hourly. Using this information, the engine evolves over time to determine how you can further optimize prices, promotion, and advertising to maximize profits as customer and competitive behavior changes.